Las Vegas, November 2025 – Fortador, a global leader in advanced steam cleaning solutions powered by Lamborghini burners, is proud to announce its participation in SEMA 2025, the world’s premier automotive specialty products trade event. This year, Fortador joins forces with First Choice Auto Detail Supplies, marking a strategic collaboration that underscores both companies’ commitment to innovation, sustainability, and excellence in the automotive care industry.
At SEMA 2025, visitors will have the opportunity to experience the launch of Fortador’s newest models, featuring enhanced performance, eco-friendly operation, and multifunctional capabilities designed to meet the highest demands of automotive detailing, fleet management, and industrial cleaning. The exhibition will also highlight Fortador’s Sensory Experience Showroom Concept, showcasing how steam technology elevates both the efficiency and customer experience in modern car care facilities.
The collaboration with First Choice Auto Detail Supplies ensures that Fortador’s presence at SEMA goes beyond machinery demonstrations. Together, the partners are building a stronger network to support distributors, detailers, and automotive professionals across North America, offering full-scale support – from machinery to consumables, training, and after-sales service.
Krzysztof Traczyński, CEO of Fortador, commented:
“SEMA is the stage where innovation meets passion. Partnering with First Choice Auto Detail Supplies allows us to bring our technology closer to professionals who demand both quality and reliability. This collaboration opens new doors for Fortador in the U.S. market, strengthening our global mission of delivering eco-friendly, high-performance cleaning solutions.”
Throughout the event, Fortador and First Choice Auto Detail Supplies will welcome industry influencers, detailers, and potential clients to explore the future of automotive care. Guests will enjoy networking opportunities, live product demonstrations, and an engaging atmosphere .
With both companies’ shared vision of growth and sustainability, this partnership represents a milestone in expanding Fortador’s footprint in the U.S. while providing First Choice Auto Detail Supplies with a unique portfolio of cutting-edge, eco-conscious cleaning technologies.
Reserve your spot for SEMA 2025 here: SEMA Show Official Website
